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Thrive is set up by Funding London, a venture capital company bridging the finance gap for early stage businesses based in London. With over a decade’s experience in supporting the startups of London through a variety of funding vehicles, Funding London sensed a need to illuminate the ever-evolving scenario of London’s early stage businesses.

Thrive features interviews with and opinion from budding entrepreneurs, investors and industry experts. A mix of contributors from all areas of the industry is desired in order to spark genuine discussion about ongoing critical issues. While it showcases the effectiveness of successful ventures, it also encourages sharing lessons learned from missteps and unsuccessful projects.

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Trends · 1 July '21

5 Outdoor Travel Startups to Watch

5 Travel start-ups to watch.

Freedom Day may be put on hold for a little longer, but you call still plan an exciting staycation within the UK. Here are a few traveltech start-ups that should be on your radar. These startups, who aim to give you an adventure without leaving the UK, have seen huge growth over the last 12 months.


Eola - Startup of the week - Startacus


Eola helps it’s users find and book adventure sports online. This online platform offers a huge amount of offers. You can find anything from surfing activities to diving and horse-riding. With the ongoing surge in staycations, eola saw is client grow 5x over the last year.

Founder/s: Callum Hemsley

Founded: 2018

Most recent funding: In April, eola closed a funding round of €2.3 million which was lead by Pentech Ventures and Techstars. Eola will use the further funding to expand their technology, team and commercial footprint.


Much Better Adventures | EU-Startups

Much Better Adventures

Much Better Adventures offers small group adventure holidays for a quick weekend or longer. The online platfrom allows it’s users to join a social trip or go private. MBA is all about helping like-minded outdoorsy people on our scheduled adventure holidays or go private and split the bill with ease.

Founders: Alex Narracott

Founded: 2009

Most recent funding: In April 2021 MBA quickly surpassed its £800,000 crowd funding goal on Seedrs. The investments raised through their most recent fundraising round will go towards continuing the development of Much Better Adventures’ platform and products.



HouseTrip is one of Europe’s largest holiday rental booking websites. In 2016 this London-based holiday rentals firm was acquired by TripAdvisor in an undisclosed deal. Since HouseTrip was funded it has landed more than $60 million in funding.

Founders: Arnaud Bertrand

Founded: 2010



Citymapper uses data to help people better navigate cities. The app Instantly allows its users to compare their travel options in real-time for all urban mobility.

Founders: Azmat Yusuf

Founded: 2011

Most recent funding: Since Citymapper was founded it has raised £45m funding from VCs. Its most recent fundraising campaign on crowdcube, which had a target of £1 million, was oversubscribed; raising over 6 million in total.



Looking to plan a campervan adventure? Then maybe Camptoo can help! The online platfrom allows people to hire a privately owned campervan or motorhome.

Founders: Martijn Peeters and Roel Sadza

Founded: 2014

Recent funding: Camptoo’s most recent Seedrs campaign raised €500,000 bringing the total value of the company to roughly  €10.7 million.