About us

Thrive is set up by Funding London, a venture capital company bridging the finance gap for early stage businesses based in London. With over a decade’s experience in supporting the startups of London through a variety of funding vehicles, Funding London sensed a need to illuminate the ever-evolving scenario of London’s early stage businesses.

Thrive features interviews with and opinion from budding entrepreneurs, investors and industry experts. A mix of contributors from all areas of the industry is desired in order to spark genuine discussion about ongoing critical issues. While it showcases the effectiveness of successful ventures, it also encourages sharing lessons learned from missteps and unsuccessful projects.

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Funding London


020 7043 0739

Fourth Floor

5 Chancery Lane
London, WC2A 1LG


Understand how your business model will scale ‘capitally efficiently’

How big is your Total Addressable Market in value and number of customers? How much of that market can you capture with the money you are raising?

The key point in working out your sales forecast is the level of predictability and certainty. If you have existing customers, a proven method to acquire and retain new customers and good working hypothesis on how you can scale fast, then all the better. It will cost investors less money to fund the growth of the company that know exactly how the business will scale.

John Spindler

Founder, Capital Enterprise

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